Door Drop Distribution – supporting UK Councils

by Neal Dodd on 06/04/2020

As advertising plans diminish across the majority of sectors, we wanted to take a look at some other areas of the market where door drop is playing a key role.

Most prominent at the moment is communication from local and regional authorities.

Councils up and down the country are now under pressure to offer guidance and information to local residents – ranging from helplines to call with questions about COVID-19, to updates about regular services and financial support for individuals or businesses.

There is also a growing need for both Door Drop and Direct Mail services in order to communicate with the most vulnerable groups of residents.

Here are some examples of the work that we have recently completed for councils in the UK:

500 – leaflets distributed in a village next to an airfield, where a hangar was being prepared as a temporary mortuary.

9,347 – letters mailed to vulnerable families in one major city.

25,375 – leaflets distributed to targeted areas of poverty in one county.

502,185 – every household in one of the UK’s largest counties.

Our independence and experience in this sector gives us a unique position in advising councils about the best option for their door drop and direct mail plans and it’s no wonder we’re being contacted by many at the moment.

How soon can the distribution start? What is the cost? Where is the council boundary? Which option offer the greatest coverage?

We can provide you with every distribution option within 24 hours along with our recommendation and guidance.

If you’d like a free consultation, please contact us today.

Here’s a look at how some councils across the UK and the government themselves have approached this:

Borough Of Broxbourne
Surrey County Council
Central Government
Hertfordshire County Council
Welwyn Hatfield Council
East Sussex Council
Harrow

We’ll continue to update this post with examples that we see – please do share any that you receive at home for inclusion.

This article was written by...

– who has written 128 posts on Letterbox Consultancy for Door Drop Marketing.

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