Nationwide campaign for Monarch

by Team on 06/12/2012

November saw two firsts for us; new business for an airline client – Monarch – and the distribution of their leaflet containing a Blippar application.

Working closely with direct response and relationship marketing agency WDMP, an exhaustive analysis of Monarch’s regional customer database, overlaid on to airport catchment areas throughout the UK, allowed us to create a multi door drop media campaign which involved the use of Royal Mail door to door and our bespoke SMART-Drop service, on both a shared and solus basis.

The campaign is in fact typical of more and more multi door drop media campaigns that we are running for a wide range of clients including retailers, charities and direct response companies.

Contact us for further details.

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